Business Services

Yes. We build portals where clients log in securely, exchange documents, track the status of their file and handle payments or appointments, for example for debtor management or advisory work.

Carefully. We work with secure connections, roles and permissions, logging and hosting with reliable providers, and take the GDPR into account in every choice.

It depends on your processes and team. We work with HubSpot, Odoo, Pipedrive and Teamleader, among others, and advise which system best fits the way you work.

For example by sorting incoming emails and documents, preparing draft replies and summaries or making internal knowledge instantly searchable. Your team always stays in control.

By choosing. 'We help entrepreneurs with their accounts' is what almost every firm says. If you specialise in, say, freelancers, construction, agriculture or start-ups, show it. A sharp brand strategy turns that into a website with recognisable examples, real photos of your team and language without jargon. Clients often choose an accountant on trust and personal fit. So show who sits on the other side of the table, not just what you do.

With a fixed flow per client and per deadline. Well before the tax return or year-end, a client automatically receives a personal list of what is still needed, plus a link to upload it securely. If nothing comes in, a friendly reminder follows, then a nudge to the responsible staff member. With workflow automation we connect that to your practice software. That way nobody at the office has to chase bank statements by phone in the final week before the deadline.

The same way you find clients: with an honest story about who you are. Candidates want to know what it is really like, who their colleagues will be, how you handle busy season and what room there is to grow. With employer branding we make that visible, with a careers page, videos of your own people and job ads that do not sound like all the others. Targeted campaigns on LinkedIn and Instagram bring that story to the people you are looking for.

Content that moves with your client's year. Around tax returns, year-end, new rules every January and starting a business, people have concrete questions. Short, clear answers to them get found in Google and cited by AI assistants. With SEO content and a newsletter that goes out at the right moments, you show you know your stuff. And your clients call less with questions they can now look up themselves.

Many business owners look for an accountant nearby, someone they can call who knows the local market. A complete Google Business Profile with reviews, a page per office and pages per audience, such as 'bookkeeper for freelancers in Oss' or 'agricultural accountant Uden', match that. With local SEO you get found at the moment someone is looking for a new accountant. A good referral is still worth its weight in gold, but even then people look you up first.

Yes. A lot of practice software already has a client environment, and then we connect it to your website and processes. If you have wishes standard software does not cover, we build a custom client portal: submitting documents, giving approval, viewing reports and exchanging messages in one secure place. What matters is that it stays simple for clients, including those who log in only once a year.

Mainly the sorting work. An AI agent recognises incoming invoices, receipts and questions, gets them ready for the right staff member and drafts a first reply. A staff member always checks before anything goes to a client. Do agree on which data is processed where, in line with the GDPR. That way your team gains time for the advisory work clients really come for.

With a dedicated page per area of law or service, such as employment law, divorce, wills or incorporating a company, that answers the questions people really ask. Someone looking for legal help usually has a concrete problem and first wants to understand where they stand. With clear, trustworthy SEO content you get found in Google and cited by AI assistants. Combine that with local visibility per office, because for a notary or lawyer people often choose someone nearby.

Yes, and it saves time on both sides. An online intake collects the basic details and situation and routes the request to the right specialist. For standard services, such as a will, cohabitation agreement or amendment to articles of association, an online quote works well: the client answers a few questions and immediately sees the cost. That gives the client peace of mind and your office fewer stray phone calls. Sensitive details are then discussed in person, as usual.

By being serious about the substance and human in tone. A visual identity with calm and quality, good portraits of your lawyers or notaries instead of a stock photo of a gavel, and copy a layperson understands in one read. Legal precision and plain language go together just fine. Do keep your professional body's rules on advertising and claims in mind; we watch those together. That way the first step towards your firm feels lighter than the matter someone comes in with.

By honestly showing what the work looks like: which cases, how much guidance, how you handle workload and what room there is to grow. Young lawyers compare firms critically and read between the lines. With employer branding we create a careers page with stories from your own trainee notaries or associates, and job ads that do not sound like a standard template. A quick, personal reply to an application does the rest.

Yes, within the rules of your profession, such as those of the Dutch Bar Association for lawyers and the Royal Dutch Association of Civil-law Notaries for notaries. Advertising must, among other things, be honest and not misleading, and you remain responsible for what you promise. Within those limits, Google Ads works well for areas of law people search for with a concrete question, such as divorce or a will. We agree the copy with you and keep it businesslike and factual.

In forms, ask only for what you really need to call someone back, and have sensitive details shared later through a secure channel. Loose attachments via ordinary email are not a good idea for case files. A secure client portal for exchanging documents, with two-step login, is a lot tidier. And make sure you have a clear privacy statement and cookie settings that do what they promise.

Above all calm and clarity. Explain how you work, how a process unfolds, roughly what it costs and when someone has come to the right place. A personal photo and a few lines about yourself matter, because people choose a mediator on trust. A compact website with a calendar link for an introductory call is often enough. Better five clear pages than twenty nobody reads.

By letting your knowledge do the work before you speak to anyone. A quick scan or self-assessment in which a business owner discovers where their opportunities or risks lie, a practical guide or a webinar: they are ways to spark interest with something of value. A quick scan also gives you immediate context for every lead. Then comes lead nurturing: a few good emails that show how you think. That way the person you call already knows who you are.

Usually not. What you need is a website that makes clear within seconds who you work for, which problem you solve and how someone books an introductory call. A strong homepage, a page per service, a few client stories and a calendar link are often enough. You can then update a Webflow website yourself and add articles over time. Better five pages that are right than twenty you never update. Your LinkedIn profile does the rest of the work.

By taking a clear position and showing it consistently. Where do you disagree with the rest of your field? Which approach is truly yours? We turn that into a content strategy with a few fixed themes, a rhythm you can keep up and formats that suit you, such as LinkedIn posts, articles, a podcast or talks at events. Expertise only becomes visible when you share it. And someone who has been reading your posts for months finds it easier to call than a stranger does.

Yes. Your presentation and your proposal are often the first thing a client really sees of your work. We design presentations and templates in PowerPoint, Keynote or Google Slides, plus proposal and report templates in Word or as automatically generated PDFs. That way everything looks professional, even when a colleague puts something together late on a Friday afternoon. With smart templates you only change the content; the design stays right by itself.

There are no guarantees, but you can increase your chances. AI assistants draw their answers from sources that are clear, specific and trustworthy. Think of articles that answer one question well, cases with a concrete approach, a clear 'about' page and mentions on other sites in your field. With GEO we make sure your content is structured so that search engines and AI tools understand who you are and what you are good at.

By choosing, and for many advisers that is the hardest part. Who do you work for, which problem do you solve and why are you better at it than the rest? If that fits in one sentence, you can repeat it everywhere: on your website, your LinkedIn profile and in your proposal. In a positioning process we work that out together, in a few sessions with a clear outcome. It does not mean saying no to other work, just yes to the right work.

Use AI for the groundwork and keep the judgement to yourself. Think of summarising interviews, a first outline for a report, organising data or preparing a workshop. Agree which client information can and cannot go into an AI tool. In an AI workshop we practise with your own work, so your team knows afterwards what it will do differently tomorrow.

Job listings that are always up to date, with good filters on role, region and hours, and applying in a few minutes, on a phone too. We pull those vacancies in automatically from your ATS or job feed. With structured data search engines understand they are job postings, including location, hours and salary. You also need a separate route for clients, because an employer is looking for something very different from a candidate. And make the thank-you page more than 'thanks': show what happens next.

By finding candidates where they already are. Many good people are not actively looking, but are open to something new when it shows up on Instagram, Facebook or TikTok. A short video of the work or of a future colleague says more there than a list of requirements. With TikTok Ads and Meta Ads we send them to a job page with a short application form. We take into account the rules platforms set for job ads, so your campaign does not grind to a halt halfway.

With a CRM that keeps track of who is looking for what, and automatic messages that arrive at the right moment. A candidate who is not quite the right fit now gets a heads-up when a new vacancy opens in their field. A client gets an occasional update on the market or available profiles. With a well-configured CRM and a few smart flows your network becomes a talent pool instead of an archive. And your consultants no longer have to remember who they meant to call back in March.

You can, but with care. The European AI Act classifies AI systems for recruitment and selection as high risk, with extra requirements for transparency and human oversight. So let AI support, for example with summaries or a first sort, and let a person decide. Be open with candidates about how you work and check the details with your lawyer or privacy officer. With an AI agent set up that way, you save time and stay in control.

By choosing what you are truly good at: a field, a region or a type of candidate. 'We connect people and work' is what almost every agency says; 'We find mechanics and technicians in North Brabant' sticks. With a sharp positioning and a website that shows it, with real placements and faces, you become the obvious choice in your niche.

With knowledge that helps employers with their day-to-day questions: absenteeism, reintegration, the Dutch Gatekeeper Improvement Act or a difficult conversation with an employee. Clear knowledge articles get found at the moment a business owner is dealing with it. With LinkedIn Ads you also reach HR managers and directors in your region in a targeted way. A useful checklist or webinar is often a better first step than a quote request.

Ask for as little as possible at the start: name, phone number and possibly a CV or LinkedIn profile. A cover letter can come later, in the conversation. Make sure the form works on a phone and that the candidate gets an immediate confirmation of what happens next. With conversion optimisation we measure where people drop off and test improvements, so you lose fewer candidates halfway through the form.

By recognising that you have two audiences. Clients want a partner that gets results and treats their customers properly. Debtors mainly want clarity: what do I owe, why, and can I pay in instalments? A tone of voice that is businesslike, respectful and clear works for both. Stern letters in capital letters mostly create stress, not payments. A calm website and understandable messages make it more likely that someone responds instead of leaving the envelope unopened.

Yes. In a debtor portal someone logs in with their case number, sees what is outstanding and why, and pays straight away by iDEAL. If paying in one go is not possible, they propose a payment plan themselves within the limits you set. That saves phone calls and lowers the threshold to respond. We build the portal securely, in plain language and connected to your collection software, so your staff see every arrangement right away.

With a dashboard where they see for themselves what is outstanding, what has been collected, which cases are running and what the next step is. With Dashboards & internal tools connected to your own systems, nobody has to compile or email reports by hand anymore. Clients feel better informed, and your account managers spend their time on conversations instead of Excel.

With a friendly tone and a smart sequence. First a short reminder with a payment link, then a clearer reminder, and for consumers the legally required fourteen-day letter before collection costs may be added. With automatic reminders that happens at fixed moments, and the sequence stops as soon as payment comes in or a payment plan is running. That way the relationship stays good and nobody has to work through lists by hand.

At the moment they are dealing with it, and then they look for explanations and a solution. Articles about reminders, collection costs and what to do when a customer does not pay answer those questions and show you know your stuff. With SEO content you get found on them, in Google and in AI tools. For searches with a direct need, such as 'hire a collection agency', Google Ads can complement that.

By processing only what is necessary, and securing it properly. In a debtor portal someone logs in securely and sees only their own case. Staff get permissions that match their role, and there is a record of who viewed or changed what. Messages are factual and do not mention sensitive details in a subject line or text message. That way you work in line with the GDPR and take debtors seriously.

For frequently asked questions, yes: how can I pay, can I pay in instalments, why is this amount higher than the invoice? An AI assistant answers those questions from your own information, in the evening too, when many people finally have time. With a dispute, a personal situation or signs of debt problems, it hands the conversation to a staff member and points to debt counselling where needed. That way it stays human where it matters.