Estate agents, valuers, developers and property managers: we present your listings and your office the way they deserve, and make sure sellers, buyers and tenants find you.










Selltheplace,notjustthesquaremetres.
In real estate everything comes down to trust and visuals. A seller chooses the agent who markets their home best, an investor wants to see at a glance what a property is worth and a tenant wants to know where they stand. M7 helps estate agents, valuers, developers and property managers with a brand, a website and materials that answer exactly that.
We build estate agent websites where listings can appear automatically through an integration, project websites for new builds and smart tools such as an online valuation check or a searcher match widget. We design identities, brochures and investment memoranda, create 3D visuals and drone footage, and use local SEO and email flows to make sure sellers and buyers find you and come back.
Challenges in this sector
What we often see.
Winning over sellers
Buyers find the listings anyway, but sellers look for an agent they trust. A strong brand, real sales stories and an online valuation check make you the obvious choice.
Selling what is not built yet
A new-build project on paper is hard to imagine. With a project website, 3D visuals and an interactive site plan buyers see their future home.
Lots of information, little time
Investors and tenants want to see the essentials quickly. A clear brochure or investment memorandum with maps and key figures makes the difference.
Double work across systems
Listings, enquiries and follow-up live in different systems. With integrations and automation it all comes together in one place.
Projects
Work we're proud of
A content platform for rural living and business
Buitenstate: from searcher match to home swiper
The Sandt: well-founded investing, in AI answers too
Onderbouwd Investeren: an investor funnel for The Sandt
Subtle but effective: a renewed real estate brand
Luxury mansions, presented with high-end video
One website, every department its own face
Investment memorandums in the house styleA portal for commercial valuationsRelevant services
How we help
Popular applications
Frequently asked questions
Frequently asked
Can you connect an estate agent website to Realworks or Kolibri?
Often, yes. Many estate agency systems, such as Realworks and Kolibri, offer an integration or data feed that can send listings to your own website. We check upfront which route fits your package and subscription. Then we use an integration so new homes, price changes and statuses appear on your site by themselves, in your own identity instead of a standard template. That way you enter listings once and keep time free for your clients.
Do you also design brochures and investment memoranda?
Yes. From a sales brochure for a characterful home to an investment memorandum for a commercial property. For Bernheze Makelaars, for example, we designed a memorandum, a brochure and business cards in one consistent style. We take care of a clear structure, maps and infographics that show the essentials quickly, and a template so future properties get the same look. You supply the content and figures, we make it readable and good-looking.
Do you also create 3D visuals and drone footage of property?
Yes. For new builds we create 3D visuals, from aerial view to interior render, based on the architect's drawings. Existing property we capture with photography and drone footage, within the drone regulations. For rural and commercial property, aerial images show in a single shot how a property lies: plots, access and surroundings. You receive the images in formats for your website, listing platforms, brochures and social media.
Do you also work for small estate agencies?
Definitely. An independent office with two or three people often benefits most from a strong brand of its own, because that is how you stand out from chains and franchises. We start with what pays off most, for example a website with a clear route for sellers and an online valuation check. Identity, brochures and campaigns follow when the time is right. We tailor the approach and budget to your office, your region and your ambition.
For estate agencies, residential agents, buying agents and agency chains, from independent office to regional chain with several branches. Everything for estate agents
What makes a good website for an estate agent?
An estate agent's website has two kinds of visitors: buyers browsing listings and sellers looking for an agent. Many sites forget the second group. We make sure listings load fast and look good, and we build a clear route for sellers: who you are, what it costs, what you have sold and how to request a valuation. With your own visual identity and real photos of your team, it feels like your office, not yet another template.
Can our listings appear on the website automatically, for example via Realworks?
Often, yes. Many estate agency systems, including Realworks, offer ways to share listings through an integration or data feed, so a website with a Realworks connection is certainly an option. We check upfront which route fits your package and subscription, so there are no surprises. Then we build the integration so new homes, price changes and 'sold subject to contract' appear on the site by themselves. No more entering everything twice.
How do I get more sellers and valuation requests?
Sellers are the leads an agency runs on, and they take their time deciding. So give them something to start with. An online valuation check gives a first indication and ends with a request for a valuation at home. Pages per neighbourhood or village, sales stories from real clients and campaigns aimed at homeowners in your area help too. Anyone who is not ready yet stays warm with a short email series until they are.
How do I become easier to find as an estate agent in my own region?
Start with the basics: a complete, active Google Business Profile, reviews you respond to and a website that shows per town that you know the market. Searches like 'estate agent Uden' or 'selling a house in Veghel' deserve their own pages with local content, not thin copies. With local SEO and clear answers to common questions, you are also more likely to be picked up by the AI assistants people increasingly ask for advice.
How do I stand out from online agents and large chains?
By making visible what a seller gets extra with you. Use real sales stories to show how you market a home, how well you know the area and who picks up the phone when things get tense. Sharp positioning and polished presentation, from photography to brochure, make that difference tangible. And be clear about what your service includes, so sellers compare like with like.
Do property videos and drone shots make sense for an ordinary home?
Not for every home, and that is fine. For characterful homes, detached houses with a large garden, rural properties and new builds, a short video or drone shot shows in one go what photos struggle to capture: layout, location and surroundings. For a terraced house a good photo series with a floor plan is often enough, possibly with a short video for social media. We only fly drones within the rules, and with an eye on the neighbours' privacy.
Can we use AI for listing copy and client questions?
Yes, as an assistant, not as a replacement for your expertise. AI quickly produces a first draft of listing copy or a summary in your tone, and a chatbot on your site can answer practical questions about viewings or how a sale works. The facts and decisions stay with you, so every text passes an agent before it goes online. Do not put clients' personal data into public AI tools; with a well set-up workflow there is no need to.
For property developers, real estate investors, property funds and new-build agents, from a handful of new homes to a complete area development. Everything for property & development
What goes on a project website for a new-build development?
Everything a buyer wants to know before calling an agent. Home types with floor plans and prices, availability per plot, the surroundings, the timeline and a clear button to register interest. A good new-build project website is easy to update, because prices and status change all the time. We often add an interactive site plan, so prospects can click through the scheme themselves. A newsletter keeps them informed right up to the sales launch.
When is a 3D visualisation of a new-build project worth it?
Really from the moment you take the project public. A strong aerial view helps with the municipality and local residents, an atmospheric street view attracts registrations and an interior render lets buyers feel how the living room catches the light. So ideally you commission a 3D visualisation in phases: the big picture first, details later. That way you do not pay for renders of a design that will change three more times.
Do you also design investment memoranda?
Yes. An investment memorandum has to hold a lot of information, from rental income and maps to floor plans and timelines, and still read easily for an investor who is short on time. We take care of a clear structure, infographics that make figures quick to grasp and imagery that does the asset justice. You get a sharp document as a PDF or in print, plus a template so future properties are presented in the same style. The figures themselves come from you.
How do I keep prospects interested until the sales launch?
There can be months between the first registration and the sales launch. Stay silent and you lose people to another project. With marketing automation you send updates at set moments: new visuals, the final price list, an invitation to the information evening. Registrants say upfront which home type they are after, so the emails stay relevant. And on launch day you know exactly who to call first.
How do you choose a name and look for a new-build project?
Start with the place and the people you are building for: a quiet village scheme calls for a different story than urban apartments. A good project name is easy to say, evokes the right image and is still available as a domain name and on social media. With naming and a visual language that tell the same story on site hoarding, website and brochure, your project is recognisable from the first announcement. Also have it checked that the name does not clash with an existing trademark.
How do you keep local residents and the municipality well informed?
Start early and be concrete: what is coming, what will it look like, what happens when and who can people talk to? A project page with a schedule and FAQs, an information evening and clear letters to residents for those who are not online form a good basis. With 3D visuals from street level, residents see what will actually be there, which often prevents misunderstandings. One fixed point of contact makes the rest easier.
What does a buyer portal add to a new-build project?
Overview, for buyers and for your own team. In a buyer portal buyers find their contract documents, the schedule, options for upgrades and omissions and construction updates, and ask their questions in one place. Your buyer liaison sends fewer emails and nobody hunts for that one attachment from three months ago. If you work with existing systems for sales or buyer support, we check whether an integration is possible.
For valuation firms, residential and commercial property valuers, real estate advisors, building surveyors and energy advisors. Everything for valuation & advice
How do I get more assignments through my website as a valuer?
Make requesting as easy as searching. Anyone who needs a valuer for a mortgage, a purchase or a commercial building wants to know quickly what it costs, how long it takes and when you can come. Put that clearly on a page per type of valuation, with a request tool that asks for the right details straight away. Combine that with local SEO for 'valuer' plus the towns in your area, and you are found at the moment it counts.
Can you design the layout of our valuation reports and advice?
Yes, within the frameworks that apply to you. For some reports the model and content are fixed, and those remain leading. Around that there is often a lot to gain: a recognisable cover, a clear summary, maps, photos and infographics that show the essentials quickly. Advisory reports and commercial valuations usually allow more freedom. We deliver a template your team can work with, so every report looks equally polished.
How do I show that our firm is independent and reliable?
By making it concrete. Show who your valuers are, with their registrations and specialisations, and explain how you work: from assignment to report, and how you safeguard independence. Client reviews and a calm, businesslike look do the rest. With clear positioning you decide what you stand for, for example residential, agricultural or commercial property, so the right clients find you. We leave out exaggerated promises, they do not suit the profession.
How can an energy advisor or building surveyor get found more easily?
By answering what people search for per service and per town, such as 'energy label Oss' or 'building survey Den Bosch'. A complete Google Business Profile with reviews helps in the local results. Also write clear pages about the questions you hear every week, for example when a survey is sensible and what the report contains. Those answers also stand a better chance of being mentioned by AI assistants.
How do I get more assignments through estate agents and mortgage advisors?
Make it easy for them: a fixed point of contact, a quick request form and clear agreements on turnaround and communication with the client. A short presentation about your approach and specialisms helps at a first meeting, and LinkedIn keeps you on their radar. Do mind your independence: many valuations come with strict rules on who commissions them and which ties you may have with other parties. Business relationships are fine, as long as your judgement stays independent.
Can we use AI when writing reports?
As an aid, yes; for the judgement, no. AI can prepare standard passages, organise inspection notes or suggest a summary, but the valuation and conclusions remain the valuer's or advisor's. Check what your professional rules and your register say about using such tools, and do not put client data into public AI services. With an AI integration in your own environment and a practical workshop for your team, you use it safely and sensibly.
For property managers, owners' association managers, letting agents, housing associations and landlords of homes, offices and commercial space. Everything for property management & lettings
What does a property manager gain from a tenant portal?
Mostly peace and overview. In a tenant portal tenants report a repair with photos, follow its status and find their contract, house rules and the caretaker's details themselves. Your management team spends less time on calls and emails, and requests no longer get lost in a shared inbox. If you use property management software, the portal can pull data from it through an integration. What is possible depends on your package.
How do I let homes or commercial space faster through my own website?
By presenting rentals as well as you would a property for sale. Good photos, a floor plan, the rent and service charges, availability and conditions simply belong there. Filters help searchers find the right property quickly. A smart registration form asks straight away about income, start date and wishes, so you can select candidates easily. Platforms such as Funda can be an extra channel alongside. With clear web design your own site becomes the place where it happens.
How do you communicate clearly as a housing association or manager during a renovation?
Start with the residents' questions: what will happen, when is it our turn, do we have to move out and who can we talk to? Answer them in plain language and keep it up to date. A project page with a schedule per block, backed by letters and leaflets for people who are not online, works well. A short animation makes major work understandable. One fixed point of contact stops residents being sent from pillar to post.
Can tenants report a fault in the evening or at the weekend?
Yes. An online report form always works, and a chatbot can help tenants describe the problem properly or check a few simple things first. For emergencies, such as a leak or a broken front door, it points straight to the right emergency number. Regular reports are waiting neatly for your team on Monday morning. The key is agreeing upfront what counts as urgent, so nobody is left stuck with a problem.
How do I select tenants fairly and without discrimination?
Set your selection criteria in advance and make them public, for example with each property on your website; the Dutch Good Landlord Act requires landlords to work in a transparent and non-discriminatory way. Treat every candidate in the same order and in the same way, and only ask for the data you really need at that stage. A rental check and a smart registration form help you do this consistently. Also have your terms and forms checked by a lawyer.
What should an owners' association manager arrange online for owners?
Owners mainly want insight: minutes, the budget, the state of the reserve fund and the long-term maintenance plan. Put those documents in an owners' portal, together with a place to report damage and the invitation to the general meeting. That saves a lot of emails with attachments and questions about 'that one version'. If you use management software, the portal can pull data from it through an integration, depending on your package.
Do I need my own website alongside Funda or Pararius?
Platforms bring reach, your own site gives you control. On your own website you decide the presentation, ask for the right details straight away with a smart form and build a list of searchers for future listings. It works best when you enter listings once and they appear in both places through an integration, if your system supports it. With dedicated listing pages for special properties or new projects you also attract tenants who search for you specifically.
For commercial property agents, agents in agricultural and rural property, commercial property investors and business park developers, from a farm with land to a logistics building. Everything for commercial & agricultural property
What belongs in a brochure for commercial property?
Everything an entrepreneur or investor needs to decide whether to look further. Think floor areas and layout, rental income or asking price, zoning, land registry details, accessibility and parking. Start with a one-page summary and then work out the details, with maps, floor plans and infographics. We design a brochure or memorandum like this as a template, so every next property looks just as polished. You supply the figures and documents yourself.
How do you present an agricultural business or farm with land online?
With the facts and the story. A buyer wants to know how many hectares there are, which buildings, which permits and which zoning. At the same time they are buying a place and a way of life. So combine a clear property page with maps and key figures with atmospheric photos and drone footage showing how the plots lie. Explain permits and particulars clearly, or point to the right documents. Then viewings start with the right expectations.
How do I find sellers of rural property who are not actively looking yet?
Give them a reason to get in touch now. A searcher widget shows owners how many active searchers there are in their region and invites them to request a valuation. We built a Zoekersmatch like this for Buitenstate. Stories about rural living, business succession or retiring from farming attract owners who are already thinking about it. A newsletter then keeps them informed at an easy pace, until the moment they want to sell.
How do I reach entrepreneurs looking for commercial premises?
Entrepreneurs often only search actively when space gets tight, so make sure you can be found at that moment. With Google Ads and good pages for terms like 'commercial space to let' plus a town name, you show up for those searching now. Through LinkedIn and a newsletter with new listings you stay visible to entrepreneurs planning to move in a year's time. Accountants and business associations in your region are valuable referrers too.
How do you share confidential documents safely with investors?
Not as an attachment in an email that gets forwarded endlessly. With a digital data room you grant access per person, only after a non-disclosure agreement has been signed. You can let access expire, watermark documents and see who opened what. That reassures the selling party and keeps the process clear for everyone.
How do you handle the sale of a farm discreetly?
Many farmers do not want the whole village watching, and that is easy to arrange. Start with an anonymous teaser without an address or recognisable photos, and share it only with selected searchers from your database. Details and a viewing follow only after interest and a signed non-disclosure agreement. With well-kept search profiles you quickly know who qualifies.
Who we work for
From independents to market leaders
- Estate agencies
- Residential estate agents
- Buying agents
- Estate agency chains
- Property developers
- Area developers
- Real estate investors
- Property funds
- New-build estate agents
- Valuation firms
- Residential valuers
- Commercial property valuers
- Real estate advisors
- Building surveyors
- Energy advisors
- Property managers
- Owners' association managers
- Letting agents
- Housing associations
- Commercial property agents
- Agricultural estate agents
- Rural property agents
- Commercial property investors
Today may be the day to meet your strategic partner.
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Martijn, Noud and the rest of the team are ready for you.






















