A brandbook for OUTPLAY, a European project about outdoor play for children aged 3 to 10.
- Client
- OUTPLAY
- Sector
- Education & Schools
- Applications
- Live
- issa.nl
Outdoor play helps children learn, grow and feel they belong. OUTPLAY explores that across Europe, and needed one face that tells the same story in every country.
OUTPLAY is an Erasmus+ project, co-funded by the European Union, with partners from several countries and ISSA among them. It explores how outdoor play supports children aged 3 to 10 in learning, in their social and emotional development and in feeling they belong. With resources for educators, pilots in schools and community Outdoor Play Labs.
We captured the brand in a brandbook: the colours, the typography and how to apply it. That way every partner, in every country, works with the same brand. And OUTPLAY tells the same recognisable story everywhere.
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