Loftdeur: steel doors, from mega menu to checkout

Loftdeur sells steel interior doors, pivot doors and sliding doors, standard and made to measure, plus sliding door systems, door hardware and home accessories. We stayed within the existing WordPress and WooCommerce environment, but the front end, the UX and the branding are completely new. For each category, the mega menu brings together a short description, a customer favourite and every product group, so you see at a glance where you need to be.

The homepage puts Smartline, Slimline, Colorline and Expertline side by side, each with a card of its own. Below them sit the popular and best-selling doors with their prices, and the reasons to choose Loftdeur: personal advice, an installation service and the option to put your own door together.

On the product page you put your door together, with options such as the handle and a selection guide alongside. Specifications, an installation guide with video and reviews take away the last questions, and anyone who needs a different size goes straight on to made-to-measure.

With live search, a quote request, the showrooms and an improved checkout, we upgraded the whole shop. And we manage Loftdeur's advertising on Meta and Instagram, so the shop and the campaigns tell one story.