Happy Horse Sales: Happy horses, happy website | M7

Happy Horse Sales

Logo and website for Happy Horse Sales, a Dutch sales platform for dressage horses, with a CMS for their own collection.

Client: Happy Horse Sales
Year: 2021
Sector: Sports & Media
Applications: UX/UI web design
Logo design
Live: happyhorsesales.com

Happy horses deserve happy owners. Happy Horse Sales sells dressage horses with an eye for the match between buyer and horse, and wanted to show every horse as honestly and beautifully as possible.

Happy Horse Sales, image 1

Happy Horse Sales, image 2

At Happy Horse Sales it's all about stories and horses. They believe in quality sales, with a good match between buyer and horse. So every horse had to be shown honestly and beautifully.

We designed the logo and a modern, light website that puts the horses and their stories first. Through a CMS, Happy Horse Sales manages the collection itself. The site helps buyers find the right match.

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Brand strategy & positioning Logo design Visual identity Rebranding Brand book & guidelines Naming & tagline Tone of voice & copy Employer branding Brand research Competitor analysis Webflow website WordPress website Web shop (Shopify & WooCommerce)Landing pages UX/UI web design Website migration Hosting & maintenance (web plans)Domain management, DNS & email Multilingual website Web accessibility WCAG audit & accessibility statement Page speed & Core Web Vitals Cookie compliance & Consent Mode Customer portal SaaS platform Mobile app (iOS & Android)Dashboards & internal tools UX/UI app design Member portal & loyalty programme API integrations MVP development UX research User testing & usability tests User stories & requirements DevOps, CI/CD & monitoring Marketing automation Email marketing & email flows Sales funnels & opt-ins CRM implementation Workflow automation Lead scoring & nurturing Tracking & analytics Conversion rate optimisation (CRO)Analytics audit & data check SEO (search engine optimisation)Technical SEO AEO (Answer Engine Optimization)GEO (Generative Engine Optimization)Local SEO & Google Business Profile Link building & digital PR

Brand strategy & positioning Logo design Visual identity Rebranding Brand book & guidelines Naming & tagline Tone of voice & copy Employer branding Brand research Competitor analysis Webflow website WordPress website Web shop (Shopify & WooCommerce)Landing pages UX/UI web design Website migration Hosting & maintenance (web plans)Domain management, DNS & email Multilingual website Web accessibility WCAG audit & accessibility statement Page speed & Core Web Vitals Cookie compliance & Consent Mode Customer portal SaaS platform Mobile app (iOS & Android)Dashboards & internal tools UX/UI app design Member portal & loyalty programme API integrations MVP development UX research User testing & usability tests User stories & requirements DevOps, CI/CD & monitoring Marketing automation Email marketing & email flows Sales funnels & opt-ins CRM implementation Workflow automation Lead scoring & nurturing Tracking & analytics Conversion rate optimisation (CRO)Analytics audit & data check SEO (search engine optimisation)Technical SEO AEO (Answer Engine Optimization)GEO (Generative Engine Optimization)Local SEO & Google Business Profile Link building & digital PR

SEO content & copywriting Structured data & schema markup SEO audit Content structure & sitemap Social media marketing Google Ads (SEA)Meta Ads (Facebook & Instagram)LinkedIn Ads TikTok Ads Content strategy & content calendar Copywriting & blogs Communication strategy Audience research & personas Corporate film Product photography Drone video & aerial photography 3D visualisation & product renders Motion design & logo animation Lottie animations for web & app Short-form social video AI imagery & AI video Business cards & stationery Brochures, magazines & annual reports Flyers, posters & leaflets Packaging design & labels Trade-show booths, signage & vehicle graphics Presentations & pitch decks Illustrations & icons Infographics & data visualisation Product configurator Quote & price calculator Product finder & quiz Check tools & quick scans Booking & appointment widget Interactive website widgets & pop-ups 3D configurator AI chatbots & assistants AI agents AI integrations in your software AI strategy & roadmap AI workshops & training AI content production Digital strategy IT project management & consultancy Agile working & scrum Change management & adoption Roadmap strategy Roadmap management Design sprints & workshops

SEO content & copywriting Structured data & schema markup SEO audit Content structure & sitemap Social media marketing Google Ads (SEA)Meta Ads (Facebook & Instagram)LinkedIn Ads TikTok Ads Content strategy & content calendar Copywriting & blogs Communication strategy Audience research & personas Corporate film Product photography Drone video & aerial photography 3D visualisation & product renders Motion design & logo animation Lottie animations for web & app Short-form social video AI imagery & AI video Business cards & stationery Brochures, magazines & annual reports Flyers, posters & leaflets Packaging design & labels Trade-show booths, signage & vehicle graphics Presentations & pitch decks Illustrations & icons Infographics & data visualisation Product configurator Quote & price calculator Product finder & quiz Check tools & quick scans Booking & appointment widget Interactive website widgets & pop-ups 3D configurator AI chatbots & assistants AI agents AI integrations in your software AI strategy & roadmap AI workshops & training AI content production Digital strategy IT project management & consultancy Agile working & scrum Change management & adoption Roadmap strategy Roadmap management Design sprints & workshops

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